How Much Does It Cost To Sponsor An Esports Team?
Contents
A quick guide on how much it would cost to sponsor an esports team. This cost analysis covers the three most common sponsorship types.
Introduction
Esports sponsorships are on the rise as the industry continues to grow at a rapid pace. But how much does it cost to sponsor an esports team?
As with any sponsorship, the cost will vary depending on a number of factors, including the size and reputation of the team, the desirability of the esport, and the length of the sponsorship.
In general, however, we can break down the cost of sponsoring an esports team into three main categories: player salaries, event fees, and marketing costs.
Player Salaries
The biggest expense for any esports team is player salaries. The top teams in the world have budgets that extend into the millions of dollars in order to attract and retain the best talent.
Event Fees
Another significant expense for esports teams is event fees. These are the costs associated with participating in tournaments and leagues, and can vary widely depending on the size and prestige of the event. Major events like The International can have prize pools in excess of $10 million, while smaller events may only offer a few thousand dollars in prize money.
Marketing Costs
Finally, there are marketing costs associated with sponsoring an esports team. These can include things like branding expenses, social media advertising, and public relations.
What is esports?
In short, esports is professional gaming.
Esports is a form of competition that is facilitated by electronic systems, particularly video games; the input of players and teams as well as the output of the Esports system is mediated by human-computer interfaces. Esports often takes the form of organized, multiplayer video game competitions, particularly between professional players, individually or as teams. These events can be organized offline in physical locations, or online in virtual spaces. The most common video game genres associated with esports are real-time strategy, first-person shooter (FPS), multiplayer online battle arena (MOBA) and battle royale. Popular titles include Overwatch, Fortnite Battle Royale, Apex Legends and Call of Duty: Warzone among many others.
The earliest known video game competition took place on 19 October 1972 at Stanford University for the game Spacewar. Stanford students were invited to an “Intergalactic spacewar olympics” whose grand prize was a year’s subscription for Rolling Stone magazine. Stanford students who played Spacewar on PDP-10 computers also competed against students from MIT in the Intergalactic spacewar marathon on 2 May 1973.
The cost of sponsoring an esports team
Many people are wondering how much it costs to sponsor an esports team. The answer, unfortunately, is not a simple one. There are a variety of factors that can affect the cost of sponsoring an esports team, including the size of the team, the game they play, their popularity, and more.
In general, however, it is safe to say that sponsoring an esports team can cost anywhere from a few hundred dollars to several thousand dollars per month. The exact amount will depend on all of the factors mentioned above.
If you are interested in sponsoring an esports team, the best way to get an accurate estimate of how much it will cost is to reach out to the team directly and ask for a sponsorship proposal. This proposal will outline all of the costs associated with sponsoring the team and will give you a good idea of whether or not you can afford to sponsor them.
The benefits of sponsoring an esports team
When it comes to marketing and advertising, there are many options to choose from. However, with the rise in popularity of esports, more and more businesses are looking into sponsoring esports teams as a way to reach their target audience.
There are many benefits of sponsoring an esports team, including:
-Increased brand awareness: With esport sponsorship, your brand will be exposed to a whole new audience that may not be reached through traditional marketing channels.
-Positive association: Esports fans are typically passionate and loyal, which can rub off on your brand if you are associated with a team they love.
-Access to influencers: Many esports teams have popular social media influencers on their roster who can help promote your brand to their thousands (or even millions) of fans.
Of course, one of the main considerations when deciding whether or not to sponsor an esports team is cost. So, how much does it cost to sponsor an esports team? Below, we’ve outlined some of the typical costs associated with esport sponsorships.
The risks of sponsoring an esports team
While there can be significant rewards for sponsoring an esports team, there are also some risks to consider. For example, the team you sponsor may not perform as well as you hoped, which canreflect poorly on your brand. In addition, sponsoring an esports team can be expensive, and there is no guarantee that you will see a return on your investment.
Conclusion
Based on our research, the average cost to sponsor an esports team is between $2,000 and $5,000 per month. However, this number can vary significantly depending on the size and popularity of the team, as well as the level of exposure and branding that the sponsor is looking for. For smaller teams or those just starting out, it may be possible to find sponsorship for as little as $500 per month. On the other hand, sponsorships for well-established teams or those competing at the highest levels can demand upwards of $10,000 per month.