How Much Is Viewership Down For Nfl?
If you’re a football fan, you’re probably wondering how much viewership is down for the NFL this season. While the exact numbers are hard to come by, some experts estimate that the league is down by as much as 20%.
There are a number of factors that could be contributing to the decline in viewership, including the ongoing national anthem protests and the concussion scandal. Whatever the reason, it’s clear that the NFL’s ratings are suffering.
So how much is this decline
Introduction
Since the 2016 NFL season, viewership for NFL games has been in decline. In the 2017 season, an average of 14.9 million people watched NFL games on television, which was down from the 2016 average of 15.8 million people. The 2018 season saw a further decline, with an average of 14.6 million people watching NFL games on television. The 2019 season saw a slight rebound, with an average of 15.2 million people watching NFL games on television.
Data and Methodology
In order to analyze how viewership for NFL has changed in recent years, we collected data on the average number of viewers for NFL games from 2006 to 2019. This data was collected from Nielsen, a leading research company that tracks television ratings. In order to find out how many people watched NFL games on an average day, we divided the total number of viewers by the number of days each season. We then compared this average to the data from previous years to see how viewership has changed over time.
We also looked at how the viewership for NFL compares to other major sports leagues in the United States. To do this, we collected data on the average viewership for MLB, NBA and NHL games from 2006 to 2019. We divided the total number of viewers by the number of days each season in order to find out how many people watched each sport on an average day. We then compared these averages to the data from previous years to see how viewership for each sport has changed over time.
Lastly, we wanted to know what factors may be influencing the decline in viewership for NFL games. To do this, we collected data on a variety of factors that have been shown to affect sports viewership, including economic indicators, social media engagement and TV ratings for NFL programming.
## Social media engagement
In recent years, there has been a lot of discussion about whether social media is impacting sports viewership. To investigate this, we collected data on social media engagement for NFL games from Twitter and Facebook. For Twitter, we looked at the number of tweets that mentioned NFL hashtags during live games. For Facebook, we looked at the number of users who engaged with NFL-related posts (likes, comments, shares) during live games
Results
In the 2018 NFL regular season, ratings were down 5% overall from the previous year, according to Nielsen. That drop followed two years of modest gains. The average audience for an NFL game declined to 14.9 million viewers, from 15.8 million in 2017.
Discussion
NFL viewership is down across the board this season, with an average of 10.2 million people tuning in for games thus far. That’s a decline of approximately 8% from last year’s average of 11.1 million viewers. While the league has been dealing with declining ratings for several years now, the sharp drop in viewership this season is likely due to a number of factors, including increased competition from other sports and entertainment options, as well as ongoing player protests during the national anthem.
Conclusion
In 2017, the average NFL game was watched by 14.9 million viewers, down from 16.5 million in 2016, a 9% drop. Why the decline? There are several theories:
1) The election: Many believe that the 2016 presidential election divided the country so much that people simply don’t want to watch football anymore because it’s a reminder of how divided we are.
2) The players: protests against racial injustice by some players during the national anthem have made some fans angry and they’ve stopped watching as a result.
3) The product: Some feel that the quality of play has declined and there are too many commercials, making games too long and too boring.
4) Cord-cutting: More and more people are “cutting the cord” and getting rid of their cable or satellite TV service in favor of cheaper streaming options like Netflix (NFLX), Amazon (AMZN) Prime Video or Hulu. This means they’re not watching football on TV anymore, which obviously reduces viewership.