Where’s The Money in the NFL?
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It’s no secret that the NFL is a money-making machine. Here’s a look at where all that money comes from and where it goes.
The Business of the NFL
According to Forbes, the NFL is the most valuable sports league in the world, worth an estimated $63 billion. The average NFL team is now worth $2.34 billion, up 12% over last year. Where does all this money come from? Let’s take a look.
How the NFL Makes Money
The NFL is a business and, like any business, it exists to make money. In 2018, the league generated more than $8 billion in revenue. The majority of that money came from three sources: broadcasting, sponsorships, and merchandise.
Broadcasting is the biggest source of revenue for the NFL. In 2018, the league generated $6 billion from broadcasting rights deals with networks like CBS, NBC, and FOX. These deals give the networks the exclusive rights to air NFL games. In exchange, the networks pay the NFL billions of dollars every year.
Sponsorships are the second biggest source of revenue for the NFL. The league brings in about $1.2 billion every year from sponsorships. Big companies like Verizon and Budweiser pay millions of dollars to have their names associated with the NFL.
Merchandise is the third biggest source of revenue for the NFL. The league generates about $1 billion every year from merchandise sales. This includes things like jerseys, hats, and other officially licensed products bearing the logos of NFL teams.
The NFL’s Revenue Streams
The NFL is a massive and profitable business. In 2019, the league generated $8.78 billion in revenue, which was an 8% increase from the year before. The NFL’s primary sources of revenue are through television rights fees, ticket sales, and merchandise.
TV Rights Fees: The NFL generates the vast majority of its revenue from television rights fees. In 2018, the league generated $6.3 billion from its various television deals, which is an increase of 5% from 2017. The NFL’s television partners are CBS, NBC, FOX, and ESPN. These networks pay the NFL billions of dollars every year for the exclusive right to broadcast games.
Ticket Sales: Ticket sales are another significant source of revenue for the NFL. In 2018, the league generated $1.32 billion from ticket sales, which is a 2% increase from 2017. The average ticket price for an NFL game is $93, and the average stadium capacity is 67,000 people.
Merchandise: Merchandise is also a significant source of revenue for the NFL. In 2018, the league generated $1 billion from merchandise sales, which is a 3% increase from 2017. The most popular items include jerseys, hats, and t-shirts.
How Much do NFL Teams Make?
The NFL is a money-making machine. In 2019, the league generated $8.1 billion in revenue. The teams split that revenue equally, which means each team made an estimated $255 million. But where does that money come from? Let’s take a look.
Revenue Sharing in the NFL
In the National Football League, all clubs receive an equal share of national revenue, which consists of television agreements, radio agreements, internet and digital rights fees, preseason and regular season ticket sales, merchandise sales, licensing fees, and stadium naming rights. Local revenue is generated through things such as stadium advertising and naming rights, ticket sales, and local radio and television deals. The amount of revenue a team generates locally can vary greatly from team to team.
In order to make sure that all teams have an equal opportunity to compete for the Super Bowl title, the NFL has a salary cap that is set at a certain amount each year. The salary cap dictates how much each team can spend on its players’ salaries for the year. This ensures that no team can outspend another by a large margin and gives every team an equal shot at putting together a competitive roster.
How Much each NFL Team is Worth
As of 2019, the average NFL team is worth $2.86 billion, which is a 12 percent increase from 2018. The New England Patriots are the most valuable NFL team, worth an estimated $4.1 billion. The Dallas Cowboys are the second most valuable team, worth an estimated $4 billion. The Washington Redskins are the third most valuable team, worth an estimated $3.8 billion.
How Much do NFL Players Make?
The average NFL player salary is $2.7 million per year, which is the highest of any professional sports league. However, not all players make that much money. The minimum salary for an NFL player is $480,000 per year, and the average salary for a player with three years of experience is around $860,000. There are a few factors that affect how much money an NFL player makes.
The NFL Salary Cap
Every year, the NFL has a salary cap that all teams must stay under. The salary cap is the total amount of money that a team can spend on player salaries for that year. For the 2019 season, the salary cap was $188.2 million.
When the NFL first instituted a salary cap in 1994, it was $34 million. The salary cap has gone up every year since then, except for two years (2010 and 2011) when it stayed the same. In 2018, the salary cap was $177.2 million.
The NFL salary cap is calculated using a formula that takes into account league revenue, including money from television contracts, ticket sales, and other sources.
NFL Player Salaries
The average NFL player salary in 2020 is $2.7 million per year, which is an increase of about $30,000 from 2019. The median salary for all players is $860,000, meaning half of the league’s players make more than that amount and half make less. The bottom 25% of players make a salary of $685,000 or less while the top 25% of players make $3.2 million or more.
The following table shows the average salaries for each position in the NFL as of 2020:
Quarterbacks: $4 million
Running backs: $2.7 million
Wide receivers: $2.6 million
Tight ends: $2.4 million
Offensive linemen: $2.3 million
Defensive linemen: $2 million
Linebackers: $2.1 million
Defensive backs: $1.9 million
Special teams: $965,000
Where Does the Money go in the NFL?
The NFL is one of the most, if not the most, popular sport in America. It makes sense that it is also one of the most profitable businesses in the country. But where does all that money go? The answer may surprise you.
How the NFL Spends its Money
The NFL is a business and, like any business, its primary goal is to make money. In 2018, the league generated $14 billion in revenue, most of which came from television contracts and licensing fees. A small portion of that money is spent on player salaries and benefits, but the vast majority goes to other expenses, such as stadium upkeep, marketing, and employee salaries.
Here is a breakdown of where the NFL’s money goes, according to its most recent tax filing:
-Player salaries and benefits: $4.5 billion
-Stadium upkeep: $2.7 billion
-Marketing: $2.2 billion
-Employee salaries: $1.9 billion
-Other expenses: $3.5 billion
Where the Money goes in the NFL
Where does the money go in the NFL? According to Forbes, the NFL made $14 billion in revenue in 2019. How is that money divided up?
The biggest chunk of that money, 62%, goes to the players. That’s $8.6 billion that is divided up between all of the players in the league, which comes out to an average of $3.3 million per player.
Then, another 27% of the NFL’s revenue, or $3.78 billion, goes to operating expenses. This includes things like travel, stadiums, and team staff salaries.
Lastly, 11% of the revenue, or $1.54 billion goes to paying taxes. This includes state and federal taxes, as well as things like Social Security and Medicare taxes.
So where does the rest of the NFL’s money go? Well, it goes to providing a reserve fund, paying interest on debt, and giving back to charitable causes through the NFL Foundation.