Why Doesn’t ESPN Cover Hockey?
Contents
- Lack of interest from viewers
- Lack of interest from ESPN employees
- Low ratings for hockey games
- Lack of star players in the NHL
- Lack of marketability for the NHL
- Lack of parity in the NHL
- Lack of interest from advertisers
- Lack of interest from cable/satellite providers
- Lack of interest from potential investors
- Lack of a viable business model
Why doesn’t ESPN cover hockey? It’s a question that many fans have asked, and there are a few possible explanations.
Lack of interest from viewers
ESPN is a leading sports entertainment company in the United States The company is owned by Disney and covers a wide range of sports, including football, basketball, baseball, and more. However, one sport that ESPN does not cover is hockey.
One reason for this may be that hockey is not as popular as other sports in the United States According to a 2017 report from sports marketing Analytics, only 4% of Americans say that hockey is their favorite sport This is significantly lower than the popularity of football (37%), basketball (11%), and baseball (9%).
In addition, hockey games are not always easily accessible for viewers. They are often played at night or on weekends, when people are typically busy with other activities. And unlike football or basketball, hockey games are not televised on a regular basis throughout the season.
For these reasons, it is unlikely that ESPN will begin covering hockey anytime soon.
Lack of interest from ESPN employees
Hockey has been long considered a “niche” sport in the United States and as a result, it has been largely ignored by ESPN. For years, the network has been content to air only the occasional game on ABC or ESPN2, primarily because its employees have little interest in the sport.
ESPN’s lack of coverage is not for lack of trying. In 2006, the network made a major push to increase its hockey coverage signing a $100 million deal with the NHL. The gamble did not pay off, however, as ratings for NHL games on ESPN were dismal. The games were often overshadowed by other sports programming on the network, and viewers simply did not tune in.
In recent years ESPN has all but abandoned hockey altogether. The number of games aired on ESPN and ESPN2 has dwindled, and it seems unlikely that the trend will reverse anytime soon. For now, hockey fans will have to look elsewhere for their fix.
Low ratings for hockey games
When it comes to ratings, hockey games simply don’t stack up against other sports. ESPN is a business, and they make their decisions based on what will bring in the most viewers and generate the most revenue. Hockey just doesn’t have the same appeal as other sports like football, basketball, or baseball.
Lack of star players in the NHL
One of the primary reasons that ESPN doesn’t cover hockey as much as other sports is because there are fewer big name, star players in the NHL than in other leagues. In the NBA, for example, you have Lebron James and Steph Curry two of the most popular athletes in the world. In the NFL, you have Tom Brady and Aaron Rodgers But in the NHL, there are very few household names.
Part of this is due to the fact that hockey is not as popular as other sports in the United States In a global context, hockey is far more popular than it is in America. But ESPN is an American company, so they focus on American sports first and foremost. And since hockey isn’t as popular in America as basketball or football, ESPN doesn’t give it as much coverage.
Lack of marketability for the NHL
There are a number of reasons ESPN may not cover hockey as much as other sports. The first reason is marketability. The NHL does not have the wide appeal of other leagues such as the NBA, NFL, or MLB. ESPN is a business and they must make money to survive. They will broadcast the sports that will make them the most money.
The second reason relates to ratings. Hockey simply doesn’t get the same ratings as other sports. This is likely due to a combination of factors including marketability (again) and the nature of the sport itself. Hockey is not an easy sport to follow if you don’t understand all the rules and jargon.
The third reason has to do with scheduling. hockey games are played during the week when people are working and may not have time to watch. Games are also often played on weekends when there are many other sporting events taking place. This makes it difficult for hockey to get “prime time” coverage on ESPN.
Ultimately, it comes down to marketability and revenue for ESPN. Hockey is simply not as marketable as other sports and doesn’t generate the same amount of revenue for ESPN.
Lack of parity in the NHL
ESPN is a Sports Network that is known for its comprehensive coverage of major sports leagues. However, ESPN does not cover the National Hockey League (NHL), despite the fact that the NHL is a major professional sports league There are several reasons why ESPN does not cover the NHL.
First, there is a lack of parity in the NHL. In other major professional sports leagues, such as the National Football League (NFL) and Major League Baseball (MLB), there is typically more parity among teams, which makes for more competitive and interesting games. In contrast, in the NHL, there are a few dominant teams and many weaker teams. As a result, games are often not as competitive or interesting from a sporting perspective.
Second, hockey is not as popular as other major professional sports in the United States Football and Baseball are considerably more popular than hockey, and this is reflected in ESPN’s coverage decisions. ESPN prioritises coverage of sports that are popular with viewers in order to maximise its ratings and advertising revenue.
Third, hockey is a winter sport whereas football and baseball are played in the warmer months. This means that hockey competes with other winter sports for attention from fans and from ESPN. Skiing, for example, is another winter sport that does not receive much coverage on ESPN due to its lack of popularity relative to other sports.
Overall, lack of parity in the NHL, relatively low popularity of hockey compared to other major professional sports and competition with other winter sports all contribute to why ESPN does not cover the NHL.
Lack of interest from advertisers
ESPN is a powerhouse when it comes to covering major sports leagues like the NFL, NBA, and MLB. But why doesn’t ESPN cover hockey?
It all comes down to interest from advertisers. ESPN relies on ad revenue to fund its operations, and hockey simply doesn’t attract the same level of interest from advertisers as other major sports. This is reflected in ESPN’s programming choices—the network simply hasn’t allocated much airtime to hockey over the years.
As a result, hockey fans have long felt neglected by ESPN. But with the NHL’s recent surge in popularity, that could finally be starting to change. In recent years ESPN has begun to air more NHL Games and even launched a dedicated NHL studio show. So while hockey might never be on equal footing with the other major sports on ESPN, it’s slowly but surely getting more coverage.
Lack of interest from cable/satellite providers
ESPN is a sports television channel that is widely available on cable and satellite providers across the United States However, despite its reach, ESPN does not show any NHL Hockey games. There are a few reasons why this may be the case.
The first reason is that ESPN is owned by Disney, which also owns ABC. ABC used to air NHL Games in the 1990s as part of its “wide world of Sports” programming lineup. However, interest in NHL Hockey dwindled and ABC stopped televising games in 1998.
Since ESPN and ABC are both owned by Disney, it’s likely that the lack of interest in NHL hockey on ABC played a role in ESPN’s decision not to show games. Additionally, ESPN is geared towards Individual sports rather than team sports The network mainly airs events like golf, tennis, and auto racing, which tend to have a wider appeal than team sports like hockey.
Lastly, another reason why ESPN may not cover NHL hockey is because the league doesn’t have a national broadcasting contract in the United States This means that each team negotiates its own TV deal, which makes it more difficult for ESPN to air games on a national level.
Despite the reasons why ESPN doesn’t cover NHL hockey there are still some fans who hope that the network will change its mind in the future.
Lack of interest from potential investors
ESPN is a global leader in sports broadcasting but there is one major sport that the network has never covered: hockey. There are a number of reasons why this is the case, but the main one seems to be lack of interest from potential investors.
Hockey has always been a niche sport in the United States and it has never really gained the mainstream appeal that other sports have. This means that there are fewer potential investors interested in giving ESPN the money it would need to cover hockey games
Another big reason why ESPN doesn’t cover hockey is because the league itself is not very stable. The NHL has had multiple lockout periods in recent years and this has made it difficult for ESPN to commit to covering the sport on a long-term basis.
It’s possible that ESPN may eventually start covering hockey, but for now it doesn’t seem like it is high on the network’s priority list.
Lack of a viable business model
ESPN is a for-profit organization, and its primary focus is on sports that generate the most revenue. While hockey is popular in certain parts of the United States it doesn’t generate the same level of interest or viewership as other sports that ESPN covers, such as football, basketball, and baseball.
ESPN also relies heavily on advertising revenue, and companies that advertise on ESPN are more likely to be interested in reaching viewers who are interested in other sports that ESPN covers. For these reasons, it doesn’t make financial sense for ESPN to cover hockey to the same extent as other sports.